Sign in | Register now Like us on FacebookLike Us | Follow us on TwitterFollow Us

Milwaukee's Daily Magazine for Thursday, May 24, 2012

Thu
Hi: 83
Lo: 57
Fri
Hi: 77
Lo: 55
Sat
Hi: 73
Lo: 59
Advertise on OnMilwaukee.com

Richard Florida on "Why they call Green Bay `Titletown'"


I've met Richard Florida, Senior Editor at The Atlantic and Director of the Martin Prosperity Institute at the University of Toronto's Rotman School of Management, several times and am an admirer of his work. In fact, he was very helpful with several branding and organizational building (Young Professionals of Milwaukee/Fuel Milwaukee) initiatives in the greater Milwaukee area.

His post, "Why They Call Green Bay 'Titletown,' yesterday on theatlanticcities.com is a great read for any Packers, sports or economic development fan. Live in Wisconsin? Read it, you'll love it.

It not only hints on what many leaders in the Milwaukee area have trumpeted for years - the mega city/regional approach model of Milwaukee-Chicago - but charts out the truly amazing nature of Green Bay's "championship location quotient."

Florida's analysis of the Green Bay "metro's" CLQ (Championship Location Quotient) says it has "won 22 times the number of championships that its size would predict – and not just in football, but across all four professional sports (never mind the fact that Green Bay only has football)."

All in all, it's great perspective on what many of us here may take a bit for granted.

Follow Florida on Twitter at @Richard_Florida and be sure to read his next piece that will look at "the broader connections between metro size and sports success." Until then, Go Pack!


Talkbacks


Post a comment / write a review.

Facebook Comments

Disclaimer: Please note that Facebook comments are posted through Facebook and cannot be approved, edited or declined by OnMilwaukee.com. The opinions expressed in Facebook comments do not necessarily reflect those of OnMilwaukee.com or its staff.